Denim Project: Customer Profile.

First Semester Year 2: Customer profiling so finding things that the chosen customer would have in a day to day lifestyle or what they’re like individually…

My customer chosen is very modern rides a motorbike, loves leather and dark denims wears biker jackets and is very empowered and strong. hence why I collaged “leading women’ into the picture to show she’s independent and able to make it by on her own

I chose some places she would shop too. places like diesel and saint Laurent and all saints. Top brands that are very similar in a way of dark washes and the biker/ leather inspiration running through them.

With this customer profiling I found myself wanting to relate and add things in from my personal future reference. I made her to be what I would like to be like.

Designing My line up!

After drawing out back and front of each developed idea I have picked my line up of 4 garments. all different use of patchwork, leather panels, topstitching, zips, poppers and decorative seams.

Garment 1: Poncho with ribbed fitted asymmetric top flowing into a denim skirt with a leather front panel and raw edges paired with some high knee boots

Garment 2: Denim bomber and bootcut jeans jumpsuit/two piece. poppers down the front and then a zip round the waist hot pant like panelling and ombre inspires panels at the bottom which different colour denims

Garment 3:Big flared Culottes in patchwork with hot pants leather panels and a crop top shirt with rolled up sleeves with rips and raw edging and patchwork.

Garment 4: cropped Hoodie with drawstrings and patchwork sleeves and then hot pant seamed skinny trousers with topstitching and then the trouser legs have outside leather panels and inside dark jeans.

Getting Technical.

OVERLAPPING SLIGHTLY : We have started another project along side the missoni one for Levi ( Denim project) we have stated bringing in denim to draw and measure

I am slightly obsessed with drawing Technical flats. The denim jacket is definitely the best one i have drawn to date. This kind of mathematics i don’t mind as much. i will keep perfecting my skill of hand drawing flats aswell as starting to find my way with illustrator.

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